Digital Experience
Sales, marketing and service expect more differentiation and success through customer proximity. New products and campaigns flood the market every day, and hardly any of them are remembered by customers in the long term. We develop forward-looking projects around the customer life cycle and create sustainable, digital customer experiences. We realize digital experience projects for clients from business and public administration.
Digital experience for targeted, media-based communication
Companies have to be mindful not to lose sight of their own target customers’ needs. We conceive projects for our clients that are forward-looking and create lasting digital customer experiences in all things related to the customer lifecycle. We assist you with designing a concept, as well as with the practical and technical implementation of your new digital marketing and sales strategies for every stage of the customer journey.
We enhance the customer journey with the latest technologies such as chatbots, personalised videos, virtual studios, digital signage, augmented and virtual reality. We advise you from start to finish, devise customer acquisition and loyalty programmes, take care of the technical implementation of your projects and incorporate user-centred UI/UX design. You too can benefit from our digital experience know-how in all our focus areas.
Digital Experience with Materna
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We advise you holistically, plan customer acquisition and loyalty programs, implement your projects technically, and take user-centric UI/UX design into account. Benefit from our digital experience know-how in all focus areas.
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We combine the customer journey with current technologies such as chatbots, personalized videos, virtual studio, digital signage, augmented and virtual reality.
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We support both the conception and creation as well as the technical implementation of digital marketing and sales strategies in all phases of the customer journey.
Our modules for the digital experience
Acquisition
Our services for your acquisition process
Lead Database
- An enterprise-wide database for capturing leads
- Run traceable campaigns with your leads
- Highest security for your data
Online Shop Management
- An online sales platform for your products
- Not having to deal with store management
- Optimize your conversion
Onboarding
Our services for your onboarding process
Welcome Cycle
- Increase the use of your products
- Activate customers
Personalized Video Tutorials
- Familiarize customers and employees with new products
- Welcome new employees to the company
Service / Support
Our services for service and support
Personalized Invoice Video
- Explain your own bill to your customers
- Reduce calls to your hotline
- Increase customer satisfaction
- Highest security for your data
Chatbots
- 24/7 customer service
- Faster response times for service requests
- High response quality through artificial intelligence
Satisfaction Surveys
- Conduct representative online surveys
- Live survey results
- Highest security for your data
Further development / Up- & X-Sell
Our services for further development as well as Up- and X-Sell
Gamification Concepts
- Increase customer satisfaction
- Obtain consulting consent (EU-GDPR)
- Increase quality of your email address data
Personalised Inlife Campaigns
- Run personalised CRM campaigns
- Send SMS/MMS/E-Mails
Voucher/Goodie Campaigns
- Award digital vouchers, goodies or promotions
- Avoid Fraud
Member get Member
- Reward customers for their referrals
- Avoid Fraud
Customer loyalty
Our services for your customer loyalty processes
Loyalty Programs
- Increase customer loyalty
- Increase customer satisfaction
- Encourage customers to increase their use of your products
Digital Contract Renewal
- Complement existing contract renewal channels with the online channel
- Send personalized contract renewal offers to your customers
- Increase your conversion
Personalized Loyalty Video
- Increase your customers' loyalty
- Increase customer satisfaction
Retention / Prevention
Our services for retention and prevention
Personalized Winback
- Complement existing winback channels with the online channel
- Send personalized offers in the context of customer winback
- Increase your conversion
Our added value for Digital Experience
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Digital methods for increasing product sales and customer satisfaction (NPS) as well as loyalty to the company
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Optimization of the conversion rate as well as the increase of traffic or the use of an app or website
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Increase of CRM potential, opt-in generation as well as permission increase
Four advantages with Digital Experience
Holistic view of communication with customers
Optimally coordinated customer communication across all touchpoints
Creation of positively perceived customer experience
Increase customer satisfaction and loyalty
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